SportsCRO.com | edition
Managed services and advisory
SportsCRO sports consulting costs $3,500 per project. Fractional Sports CRO leadership starts at $7,000 per month for up to 24 hours; Fractional Sports CMO starts at $6,000 per month for up to 20 hours. All rates are USD, excluding taxes. Monthly services require an initial 90-day commitment.
Published by SportsCRO, led by Denny Mazur, for sports, sporting goods, lifestyle, SaaS, and sports technology businesses. This October 2026 rate sheet is SportsCRO’s first-party pricing source, not an industry-average estimate. The signed statement of work confirms final scope and price.
Compare selected published rates below. “From” means a starting price for the stated scope, not unlimited delivery. Setup fees are additional and charged once when the service begins. Select a service to read its full deliverables and exclusions.
| Service | Published rate | Setup or onboarding |
|---|---|---|
| Sports Consulting | $3,500 / project | None listed in this scope |
| Fractional Sports CRO | From $7,000 / month | None listed in this scope |
| Fractional Sports CMO | From $6,000 / month | None listed in this scope |
| SEO and search content | From $2,750 / month | $750 setup |
| B2B outbound development | From $3,500 / month | $1,500 setup |
| Managed Marketing | From $4,500 / month | $1,500 setup |
| Revenue Leadership and Pipeline | From $9,500 / month | $1,500 setup |
Paid media management costs the greater of $2,000 monthly or $1,000 plus 15% of ad spend. At $10,000 monthly ad spend, management is $2,500 ($1,000 + $1,500). The Managed Marketing plan starts at $4,500 monthly: $3,500 plus the greater of $1,000 or 15% of ad spend. At $10,000 ad spend it costs $5,000 monthly ($3,500 + $1,500), plus $1,500 one-time setup; the $10,000 ad spend is separate. Revenue Leadership and Pipeline combines the CRO scope and separate outbound deliverables from $9,500 per month plus $1,500 setup.
01
Executive direction for sports, sporting goods, lifestyle, SaaS, and sports technology businesses. Choose the level of involvement your team needs.
$3,500 / project
A focused business review, two working sessions, and a written 90 day action plan for one revenue challenge. Up to 10 hours over three weeks.
From $7,000 / month
Up to 24 hours monthly. Revenue plan, weekly leadership meeting, pipeline and forecast review, sales and marketing alignment, and oversight of up to five team members.
$2,500 / month
Two 60 minute advisory sessions, decision preparation, and email guidance within six total hours monthly. Covers organizational decisions, leadership, and board or investor narrative.
From $6,000 / month
Up to 20 hours monthly. Marketing strategy, budget allocation, campaign direction, reporting, and oversight of up to three channels and two agencies or internal leads.
From $3,500 / event
One customized presentation of up to 60 minutes, a planning call, and up to 30 minutes of audience questions. Travel and recording rights priced separately.
From $3,000 / workshop
One customized remote workshop of up to three hours for up to 15 attendees. Sales, objection handling, leadership, or revenue operations; includes materials and a follow up session.
$3,500 / project
Review up to five workflows, select three priority use cases, assess tools and data needs, and deliver an implementation roadmap with a team briefing. Advisory and scoping only.
Leadership retainers include direction, analysis, and the specified operating cadence. Campaign production, routine administration, and software implementation are purchased through the relevant service below.
02
Ongoing execution with defined monthly deliverables. Each service includes a monthly performance summary. Setup is charged once when that service begins.
$2,250 / month
$500 setup
Four campaigns monthly: copy, template based design, segmentation, scheduling, and one subject line test. One platform and up to 25,000 active contacts. Automation builds are separate.
$2,000 / month
$250 setup
Eight posts for one executive profile, one monthly interview, editing, and an approval calendar. Client publishes or provides authorized scheduling access. Engagement and inbox management are separate.
Greater of $2,000 / month or $1,000 + 15% of ad spend
$750 setup
One ad platform, up to three active campaigns, four ad variations using supplied assets, conversion tracking review, optimization, and reporting. Google, Meta, LinkedIn, or TikTok. Above $30,000 monthly spend: custom scope.
From $2,750 / month
$750 setup
One site: four existing page improvements, two articles of up to 1,000 words each, search performance review, and a technical action list. Includes clear answers and FAQ structure where relevant. Code repairs are separate.
From $2,750 / month
$750 setup
Research and contact up to 20 relevant creators monthly, manage up to five active relationships, coordinate briefs, and track agreed deliverables. Creator fees, commissions, products, and shipping are separate.
$2,250 / month
$250 setup
Two articles or customer stories of up to 1,000 words each, plus four derivative social posts. Includes one interview, copyediting, and basic formatting. Client supplies factual approvals and imagery.
Ad spend is paid directly by the client. Email platform fees and sending costs are separate. Reusing an article or post across services does not create an additional deliverable or a second charge.
03
Build a consistent prospecting process and keep the systems behind it useful. Volume limits refer to work delivered, not promised meetings or sales.
From $3,500 / month
$1,500 setup
One target segment, research and verification of up to 500 new business contacts monthly, two email sequences of up to four steps, reply triage, and CRM handoff. Calls and dedicated SDR staffing are separate.
From $4,500 / month
$750 onboarding
14 hours monthly for up to 10 qualified opportunities or named accounts. Includes buyer meetings, proposals, commercial follow up, and negotiation support. Client retains pricing and contract approval authority.
From $3,500 / month
$750 setup
One partner or distribution channel, research and personalized outreach to up to 15 new target organizations monthly, and follow up on up to 10 active opportunities. Includes one partner pitch narrative.
$2,500 / month
No setup fee
Four 45 minute coaching sessions, review of up to five calls or opportunities, and monthly action notes. Up to five sellers. Six total delivery hours monthly.
$2,250 / month
$500 onboarding
One existing CRM and up to five users. Six hours monthly for data hygiene, fields, views, permissions, and minor workflow changes. Includes a prioritized work queue and change log.
From $3,500 / month
$1,000 onboarding
12 total hours monthly covering one CRM, pipeline definitions, data quality, forecasting, and a monthly operating review. Includes the CRM administration scope within those hours.
$1,750 / month
Dashboard setup from $2,000
One monthly management report, analysis of up to three connected sources, and a 45 minute review. Tracks agreed revenue, pipeline, acquisition, and retention measures. Uses an existing dashboard or a separately scoped build.
From $2,250 / month
Implementation from $1,750
Monitor up to five existing workflows across two commercial tools. Includes monthly quality checks, usage review, and up to six hours of tuning or issue resolution. Business hours support; custom code and new builds are separate.
Purchased data, verification credits, CRM seats, outreach software, inboxes, domains, API usage, and other platform charges are separate. Managed revenue operations and CRM administration are alternative scopes, not automatically stacked fees.
04
Fixed scopes for a specific commercial decision or operating improvement. Prices cover one brand, one primary market, and the limits below. Larger engagements receive a written quote.
$2,500 / project
Review one pipeline, up to three stakeholder interviews, a scorecard of bottlenecks, and a prioritized action list. Delivered within approximately two weeks of complete access.
$5,500 / project
One product or market launch: ideal customer profile, positioning, channel priorities, budget, KPIs, and a 90 day execution roadmap. Two workshops and a final presentation.
$3,000 / project
One defined market and up to five competitors. Desk research, buyer segments, channel observations, and recommended opportunities. Primary surveys and purchased research are separate.
$3,000 / project
One brand or product line: audience priorities, value proposition, messaging framework, and core sales narrative. Two stakeholder interviews and a presentation.
$3,500 / project
Up to 20 products or three service tiers. Review supplied costs, discounts, channel economics, and competitor pricing; deliver a recommended price structure and margin model.
$3,500 / project
A 12 month model with three scenarios, up to three revenue channels, and a management review. Uses client supplied data and includes assumptions and a maintenance guide.
$4,500 / project
Structure for up to three sales roles and two channels. Role scorecards, territory approach, quotas, incentive design, hiring criteria, and handoffs. Recruiting and placement are separate.
$3,500 / project
One sales motion: qualification framework, discovery questions, pitch outline, objection responses, follow up cadence, and one team rollout session. Up to 20 pages.
$1,750 / project
Up to 250 researched business contacts in one target segment. Includes fit checks, email verification, role and company fields, and a CRM import file. Data licenses are separate.
These are standalone project options. When the same work is included in a leadership or implementation agreement, it is listed once in the statement of work and billed once.
05
Practical builds and event support, scoped before work starts. Technical projects use supported commercial tools and standard integrations.
$5,500 / project
One product concept: buyer definition, use case, monetization options, feature priorities, product brief, and a development roadmap. Includes two workshops. Prototyping, engineering, and hosting are separate.
From $4,500 / project
One CRM, up to five users, two pipelines, three simple workflows, and one clean import of up to 5,000 records. Includes configuration, testing, and one training session. Complex migration is separate.
From $2,750 / project
Two workflows across up to two existing tools using standard connectors; each has one trigger and up to five actions. Includes testing, documentation, and handoff. No custom software development.
From $3,000 / project
One dashboard with up to eight KPIs and three sources using standard connectors or clean exports. Includes metric definitions, validation, and a walkthrough. Data warehouse work is separate.
$3,000 / project
Three automated journeys with up to nine total emails, such as welcome, abandoned checkout, or customer reactivation. One platform; copy, template design, configuration, and testing included.
$2,250 / project
One presentation of up to 10 slides or two sell sheets of up to two pages each. Includes messaging, layout, and supplied brand assets. Photography and printing are separate.
From $3,500 / event
One event: objectives, target account plan, outreach copy, staffing brief, lead capture process, and post event follow up sequence. Up to three planning meetings. Onsite delivery is separate.
$2,750 / day
Up to seven hours onsite for agreed client meetings, booth support, partner development, or team facilitation. Travel days at $1,875; travel, lodging, admission, and other approved expenses are separate.
Most standard projects take two to four weeks after receipt of access, assets, and approvals. Your proposal confirms the schedule. Production engineering, bespoke apps, and enterprise migrations require a separate technical scope and delivery plan.
06
Combine related services with a shared planning and reporting cadence. Each component retains its published scope, and work included in both scopes is billed only once.
From $4,500 / month
$1,500 setup
Email marketing, social media management, and one paid media platform at the scopes listed above. Monthly fee is $2,500 plus the greater of $1,000 or 15% of ad spend.
From $9,500 / month
$1,500 setup
Fractional CRO at the 24 hour scope plus B2B outbound development. The outbound service has its own deliverables and does not consume the CRO leadership hours.
Managed Marketing monthly fee is $3,500 plus the greater of $1,000 or 15% of ad spend. The outbound service in Revenue Leadership and Pipeline does not consume the CRO leadership hours.
Fractional CRO means fractional Chief Revenue Officer; CMO means Chief Marketing Officer; RevOps means revenue operations; CRM means customer relationship management. Leadership retainers provide direction and the stated operating cadence. Managed services provide defined recurring execution. Projects provide a fixed scope; they are not automatically included in a retainer.
SportsCRO's Fractional Sports CRO starts at $7,000 per month for up to 24 hours monthly. The scope includes a revenue plan, weekly leadership meeting, pipeline and forecast review, sales and marketing alignment, and oversight of up to five team members. Monthly services start with a 90 day commitment. Campaign production, routine administration, and software implementation are separate scopes.
SportsCRO's Fractional Sports CMO starts at $6,000 per month for up to 20 hours monthly. The scope includes marketing strategy, budget allocation, campaign direction, reporting, and oversight of up to three channels and two agencies or internal leads. Campaign production and software implementation are purchased separately.
SportsCRO Sports Consulting is a $3,500 project addressing one revenue challenge: a focused review, two working sessions, and a written 90 day action plan, within 10 hours over three weeks. Fractional Sports CRO is ongoing leadership from $7,000 per month for up to 24 hours, including weekly leadership, pipeline and forecast reviews, alignment, and oversight of up to five team members.
SportsCRO's Go to market plan costs $5,500 per project for one product or market launch. It includes an ideal customer profile, positioning, channel priorities, budget, KPIs, a 90 day execution roadmap, two workshops, and a final presentation. Recruiting, campaign execution, and implementation are not automatically included.
SportsCRO SEO and search content starts at $2,750 per month plus $750 setup for one site. The monthly scope includes four existing page improvements, two articles of up to 1,000 words each, search performance review, and a technical action list. Clear answers and FAQ structure are included where relevant; code repairs are separate. Rankings are not guaranteed.
SportsCRO B2B outbound development starts at $3,500 per month plus $1,500 setup. It covers one target segment, research and verification of up to 500 new business contacts monthly, two email sequences of up to four steps, reply triage, and CRM handoff. Calls, dedicated SDR staffing, purchased data, and outreach software are separate. Contact volume does not guarantee meetings or sales.
Published project rates start at $1,750 for prospect research and list building; monthly retainers start at $1,750 for executive performance reporting and $7,000 for Fractional Sports CRO. The Revenue Leadership and Pipeline combined plan starts at $9,500 per month plus $1,500 setup. Strategy projects range from $1,750 to $5,500. Rates are in USD, before applicable taxes. Prices marked "from" are starting prices for the scopes shown; the signed statement of work confirms the final price.
For one ad platform, SportsCRO paid media management costs the greater of $2,000 per month or $1,000 plus 15% of ad spend, with a $750 one-time setup fee. For example, at $10,000 monthly ad spend, management is $2,500 ($1,000 + 15%), plus setup; the $10,000 ad spend is paid directly by the client. Above $30,000 monthly spend, scope is custom. The Managed Marketing plan starts at $4,500 per month plus $1,500 setup: $3,500 plus the greater of $1,000 or 15% of ad spend.
Fees cover the deliverables and hours in each published scope, and each managed service includes a monthly performance summary. Ad spend, software, API and sending usage, data licenses, creator compensation, products, shipping, production, printing, event fees, and travel are additional, as are applicable taxes. Third party purchases require client approval, and client accounts and data remain under client control.
Yes. Monthly services begin with a 90 day commitment, billed in advance. After that they continue monthly and can be ended with 30 days written notice. Setup and onboarding fees are due at kickoff, and unused monthly capacity does not roll over.
Projects require 50% at kickoff and 50% at delivery. Workshops and speaking engagements require 50% to reserve the date and the balance seven days before delivery. Event cancellation terms are confirmed in the booking agreement.
Yes. Larger engagements receive a written quote, and new scope is quoted before work begins. Additional approved strategic work is $1,300 per hour and routine execution is $1,150 per hour. Rush scheduling, when available, carries a 25% premium agreed before work starts. Select engagements may use a retainer plus an agreed incentive, documented separately.
Denny@SportsCRO.com | (716) 771 4843 | SportsCRO.com/#contact